HP has begun introducing its next generation of colour inkjet printers and they have the feel of a colour laser. In fact if put side-by-side, you would have a hard time discerning which printer is a laser and which one is the inkjet.
The HP Officejet Pro X range of single and multi-function devices are an affordable and compact inkjet. They print at speeds that rival colour lasers. According to HP even when printing at the lower ‘General Office’ quality level, it can reach a speed of 70 pages per minute (ppm).
In a tradtional inkjet, the page must be stepped through the printer, a little bit at a time while small heads traverse it, spraying ink onto the page. HP’s new range of printers use stationary heads which cover the width of the page, coating the page with ink as it moves without pausing underneath. This is similar to "Memjet’s" revolutionary waterfall heads. Take a look at what a Memjet printer can do - it's ground breaking technology and far ahead of what we think of as an inkjet printer.
HP has employed its own in-house technology to produce fast, high speed, colour inkjet printers and they are doing so at a price that is affordable to the consumer. HP is aiming to bring to the market an affordable inkjet printer that is high speed and can compete toe-to-toe with the colour Laser competition. These printers have fewer moving parts than an equivalent laser and they are lighter - plus they are comparable in size to a medium size laser printer. They generate little heat and need little ventilation. The printers themselves are controlled by a smartphone-sized colour touchscreen display with a few touch-sensitive buttons, making it easy to use.
For those of us interested in the "supply" end of this business, I have good news for you. Genuine Supply Source has begun carrying some cartridges for these printers - thereby providing the dealer and the consumer an alternative consumable source for these new-age printers. Currently GSS is stocking Fuzion high speed ink cartridges for the HP970XL and the HP980, with more to come.
So keep an eye out for these printers in the marketplace and as always, provide your customers with alternative, cost-effective supplies from Genuine Supply Source.
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